September 27, 2014

TOIO ultra-modern-minimalist floor Lamp




TOIO minimalist Lamp from Flos. Less is more (light) as Mies van der Rohe famously stated! Flos's Toio is one of the most beautiful modern up-lighters in the Stardust collection. The Industrial Design Classic par excellence! Toio is in the permanent design collection of the MoMA New York. It features a telescopic stem with a maximum height of 78.7". This iconic classic was designed in 1962 and has become one of the best selling floor lamps for Flos in the last decades. It's purpose: to provide light! Flos Toio is an original floor lamp. A daring construction with the headlight of a car in the leading part. The prismatic diffuser spreads direct illumination on the ceiling. Toio is available with either a black or red finish. It has an on/off dimmer switch on the cord.



Flos Toio lamp in Elle Decoration April 2012

A special 300 watt car headlight imported from the United States in the Sixties was used in this lamp. Toio's light source suggests the type of lighting, and the lamp components determine its shape. Thus a floor lamp providing indirect light was born from assembling ready-made industrial objects, modifying their functions and giving them new applications. The universal transformer necessary to compensate the difference between the light source (125 volts) and European lines (220 volts) is in plain view on the enameled metal base and serves as a counterweight to stabilize the lamp. A metal structure on the base functions both as handle and stem carrier and has a hexagonal chromed metal stem equipped with fishing rod loops to hold the external electrical leads; a fixing screw allows regulating the height of the stem (from 170 to 200 cm); the remaining wire is rewound on two thin plates. The light source has a special fitting at the top made of two curved metal bits welded to a metal ring.



Flos Toio is a floor lamp that comes in very sleek shape and size. Designed by the founder brothers of Flos, Achille Castiglioni and Pier Giacomo Castiglioni, the Toio range from Flos, was first introduced as a consumer product in 1962. Suitable for interior use and placement, the Flos Toio exists in three finishing colors: white, black and red. It has a brass and steel body component designed on a linear model. The Toio from Flos is designed for indirect floor lighting which you can e.g. place at the corner of a room to emphasis or to refocus some space with its light. The modern Flos lighting collection is the standard for architects and interior design professionals. The contemporary design collection is the perfect match with our modern furniture collection. Need design ideas for your modern home? Look no further! Stardust Modern Design offers a wide array of modern lighting for the home including stunning chandeliers, modern floor lamps, stylish table lamps, contemporary ceiling lights and designer wall sconces.



The Toio range comes with angle iron and steel base that helps it to stand firmly. The angle iron and steel frame is colored with multiple cool colors. Its hexagonal nickel plated brass structure has a height adjustable stem with telescopic head. Its cable comes with a Muvis dimmer that ensures your comfort and liberty in fixing and regulating the light brightness. The Muvis dimmer can be brought wireless in connection with the Flos Cubo. Cubo is a trademarked and patented product from Flos that actually controls and performs the dimming function. It is a fancy accessory from Flos that you can buy separately. Looking at Flos Toio you will assume it to have some simple structural frame and operation. However this is not the case as the Flos Toio range can be geared with Flos Cubo which is very highly designed advanced light dimming regulator and controller.


One of the greatest industrial designers of the twentieth century and a leading proponent of Italian design, Achille Castiglioni was responsible for some of the most iconic, functional and beautiful modern design objects of the 20th century. Though his design work touches high modernism, minimalism, classicism and 'post-modern' design, Achille Castiglioni defied any of these definitive categorizations, remaining a truly individualistic artist: a soft-spoken master of modern architecture, graphic design, industrial design, and education. Achille Castiglioni was born in 1918 in Milan, Italy and received his education in Architecture at the Polytechnic of Milan. He graduated in 1944 and quickly became active in the burgeoning design and industrial scene that developed in Milan in the years immediately after World War II. Achille Castiglioni struck up a fruitful collaboration with his brothers Pier Giacomo and Livio, and began producing objects that were balanced exercises in utilitarianism, function and style. His collaboration with Pier Giacomo lasted until his brother's death in 1968, and resulted in much of the work for which he is best known. Achille Castiglioni's design creations are often described as 'Dadaist' because of their use of 'found materials' and their subtle humor. But they also stem from a deep desire to create things that solve problems, and that facilitate utility while remaining elegant. His objects feature very sophisticated yet simple mechanical elements, beautiful proportions and textures, and a remarkable synthesis of ancient and new ideas. He often used gravity, mechanical tension, and friction to do much of the work of holding his objects together and making them function. Achille Castiglioni has been well recognized for his contributions to the world of design, having won the prestigious Italian "Compasso d'Oro" no less than eight times. He co-founded the influential A.D.I. (Association of Industrial Design). Castiglioni was also a celebrated and lively professor, teaching since 1970 at the Polytechnic of Turin, beginning with a course called "Artistic Industrial Design". Achille Castiglioni continued creating his magically simple, beautiful objects until the age of 84.